When you're wandering around an unfamiliar city, or even looking for a quick bite, sometimes finding something to eat immediately can be a little difficult. Snack Tracker wants to make it easier to find what you want. I was asked to lead a team in creating an app that would allow people to track food trucks, view their menus, get directions to their location and follow them to receive updates on where they will be.
Here was the challenge for Snack Tracker. The app was to have 2 sides, similar to how Uber and Lyft operate. There would be would need to be two separate user flows, one for the driver/truck owner and a second for the customer. Once the flow was established, I immediately got to work on the wireframes.
We were given complete creative freedom with the UI. The clients only requirement was that it felt like a food app. We wanted Snack Tracker to feel familiar, yet make sure that the aesthetic did not interfere with a user achieving their goal.
MICHAEL NASELLO - CREATIVE DIRECTOR
ALBERTO LORA - USER EXPERIENCE & PRODUCT DESIGN LEAD
BLAGOJA KARAFALOSKI - VISUAL DESIGN
AKOTOH ASOBO - VISUAL DESIGN & BRANDING
COMBUSTION GROUP - AGENCY